Conscious Chemist, a brand under the legal entity Era Botanics Private Limited, is making waves in the beauty and personal care industry. This Indian-based company, as per its recent appearance on Shark Tank India, is gaining attention for its innovative skin care products.
Conscious Chemist, operating through its website consciouschemist.com, specializes in providing a wide range of beauty and personal care products. Their product catalogue includes cleansers, moisturizers, sunscreens, face masks, serums, and more.
What sets them apart is their claim of incorporating ingredients like retinol, urea, lactic acid, and other skin-enhancing components, all designed to cater to the diverse needs of their customers.
- Prakher Mathur (Co-Founder): With a background in Schindler India and PropTiger, Prakher Mathur brings a wealth of industry experience to Conscious Chemist. He holds a Bachelor’s degree from GALGOTIAS UNIVERSITY (2015) and completed his MBA from NMIMS HYDERABAD in 2018.
- Robin Gupta (Co-Founder): Robin Gupta’s professional journey includes previous stints at Yumchek and Steel Authority of India. He earned his BBA degree from Galgotias University in 2015, contributing his business acumen to the company’s growth.
Funding History
Conscious Chemist’s journey towards becoming a prominent player in the beauty and personal care industry has been supported by strategic investments.
As of November 2023, the company secured an undisclosed amount in seed funding from institutional investor IPV.
In January 2022, Lotus Herbals, a well-known corporate entity, also participated in a seed funding round, further strengthening the company’s financial foundation.
Financial Metrics
Understanding the financial performance of Conscious Chemist (Era Botanics Private Limited) is crucial in assessing its growth potential and market position. Let’s take a look at their key financial metrics for the fiscal year 2021-22:
| Financial Metric | Amount (in Lakhs) |
|---|---|
| Income Statement | |
| – Revenue | ₹67.9 |
| – EBITDA | -₹34.4 |
| – Net Profit | -₹25.8 |
| Balance Sheet | |
| – Equities | ₹175.2 |
| – Liabilities | ₹40.4 |
| – Assets | ₹215.6 |
| Return Ratios | |
| – EBITDA Margin | -51% |
| – Net Profit Margin | -38% |
| – Return on Assets | -12% |
| – Return on Equity | -15% |
| Debt Ratios | |
| – Debt Equity Ratio | 0.23 |
| – Debt Ratio | 0.19 |
While Conscious Chemist has shown significant revenue growth, the negative EBITDA and Net Profit margins suggest that the company is still in its growth phase, prioritizing expansion over immediate profitability.
The return ratios and debt ratios indicate that the company has managed its finances with a cautious approach, maintaining a healthy balance between equity and debt.
Conscious Chemist’s competitors
Details of Conscious Chemist’s competitors.
| Competitor | Location | Year Founded | Description |
|---|---|---|---|
| Minimalist | Jaipur | 2018 | Brand offering skincare products |
| Quench Botanics | Mumbai | 2020 | Brand offering skincare products |
| Dot & Key | Kolkata | 2018 | Brand of natural skincare products |
| Deconstruct | Bengaluru | 2021 | Brand offering skincare products |
| Dr. Sheth’s | Mumbai | 2016 | Brand offering skincare products |
| Nutriglow Cosmetics | Noida | 2011 | Brand offering multi-category organic beauty products |
| KIMIRICA | Indore | 2018 | Brand of skincare, wellness, and beauty products |
Conscious Chemist, led by its co-founders Prakher Mathur and Robin Gupta, is making strides in the competitive beauty and personal care industry.
With a unique product lineup and strategic investments, the company is poised for growth. While they may not have secured funding for Shark Tank India, their financial metrics and commitment to innovation suggest that they are a brand to watch in the coming years.
As Conscious Chemist continues to evolve and expand, it will be interesting to see how it shapes the future of skincare in India and beyond.
